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Introducing Business Mode for Match & Connect: B2B Networking Built for Conferences & Corporate Events

Match & Connect started as a Tinder-style icebreaker for weddings and parties. But organizers kept asking for the same thing: "Can we use this for a real business event?" Procurement summits, conferences, supplier expos, and corporate mixers don't need a dating-style profile โ€” they need to put the right two companies in front of each other.

So we built Business mode: a dedicated, professional version of Match & Connect that turns any event into an outcome-focused networking engine. Same simple, no-download experience โ€” but the profiles, the matching, and the organizer tools are all rebuilt for B2B. Here's the full release.

What is Business mode?

Every event now has a single setting: Social or Business. Social mode is the original matchmaking experience (gender preferences, photos, interests) that's perfect for weddings and singles mixers. Business mode replaces all of that with professional fields and intent-based matching โ€” ideal for conferences, trade shows, and corporate events.

You pick the mode once from the organizer dashboard. Guests still join by scanning a QR code or tapping a link โ€” no app download, no account hoops โ€” but instead of "who do you want to date," the app asks "what does your organization do, and what are you here to accomplish."

Attendees using a business networking app at a corporate event

Profiles built for business, not dating

In Business mode, attendees build a professional profile from the fields you enable:

  • Organization type โ€” Corporation, Supplier / Vendor, Government Agency, Lender / Capital Provider, Investor, Entrepreneur / Startup, Service Provider, Nonprofit (or your own custom list)
  • Job title, company, and industry
  • Networking goals โ€” looking for customers, looking for suppliers, seeking procurement opportunities, seeking capital or funding, strategic partnerships, acquisition or growth, expanding their network
  • What they're seeking and what they can offer
  • Deeper prompts (optional) โ€” what keeps them up at night, their 6-month and 2-year focus, and what they hope to gain from the event
  • Expertise and interests โ€” areas of expertise, products and services, procurement categories, capital and partnership interests
  • Contact โ€” LinkedIn as the primary handle, plus an optional phone number

The best part for organizers: you decide which fields to collect and which are required. Every field can be set to Required, Optional, or Off, and you can edit the lists of goals, industries, and organization types attendees choose from. Keep it to three fields for a casual mixer, or go deep for a procurement summit.

Recommended connections: the deck ranks itself

This is the heart of the release. In Social mode, the swipe deck is random. In Business mode, it's ranked by relevance.

Match & Connect scores every potential connection based on complementary intent and surfaces the most valuable introductions first:

  • Complementary organization types โ€” a supplier and a corporation, a startup and an investor, a business seeking capital and a lender
  • Complementary goals โ€” "looking for customers" paired with "looking for suppliers"
  • Same industry and shared goals
  • Overlapping expertise, products, or procurement interests

Each card shows a short "why you're recommended" reason, so an attendee instantly understands the suggested introduction โ€” "They're looking for suppliers," "Same industry: Manufacturing." It's the buyer-to-supplier and capital-to-business matchmaking that enterprise platforms charge thousands for, built into a $19.99 add-on. (For how it stacks up against the big players, see our roundup of the best event networking apps in 2026.)

From a match to a meeting

A connection is only useful if it turns into a conversation. When two attendees connect in Business mode, they exchange LinkedIn (and phone, if shared) โ€” and each can add a calendar booking link (like Calendly) to their profile. The moment you connect, a "Book a meeting" button appears, so a hallway match becomes a scheduled 1:1 on the spot.

Privacy works the same way it always has: contact details and booking links are hidden until both people opt in by connecting. Attendees also choose whether they're open to being contacted after the event.

A connections report organizers actually want

Business events are measured by outcomes โ€” introductions made, meetings booked, opportunities created. So Business mode adds an organizer Connections Report: a list of the connections made at your event, with each party's company, role, organization type, and contact, exportable to CSV for follow-up.

To respect attendees, the report only includes connections where both people opted in to post-event contact. It's the post-event ROI summary that's been missing from lightweight networking tools. Pair it with our corporate event networking playbook to plan the whole attendee journey.

How to set it up

  1. Add Match & Connect to your event (or start the free trial), then open the Match & Connect card on your dashboard.
  2. Under Settings โ†’ Experience Mode, choose Business. (You can switch modes any time before guests start registering.)
  3. Configure your profile fields โ€” set each to Required, Optional, or Off, and edit the goal, industry, and organization-type options to fit your event.
  4. Share the link or QR code. Attendees build a profile in under a minute and start getting recommended connections.

That's it. It runs in the browser, goes live in minutes, and works alongside your photo sharing and RSVPs. See Match & Connect for corporate events for the full corporate breakdown, or check pricing for plans and add-ons.

Who it's for

Business mode is built for any event where the value is in the connections between people:

  • Conferences and trade shows โ€” help attendees find the right people between sessions
  • Procurement and supplier events โ€” match buyers with the suppliers and categories they need
  • Investor and startup events โ€” pair founders raising capital with the investors and lenders in the room
  • Corporate mixers, offsites, and alumni events โ€” turn cold rooms into warm introductions

If you're running a more social event, the original experience is still one toggle away โ€” and our guides on helping guests network and mingle and hosting an event speed dating night cover those use cases in depth.

Try Business mode at your next event

Business mode is live now for every event โ€” no separate product, no enterprise contract, no per-attendee pricing. Flip the toggle, configure your fields, and give your attendees intentional, outcome-focused introductions.

Add Match & Connect to your event and switch to Business mode in a couple of clicks.

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