The Corporate Event Networking App Without the Enterprise Price Tag

A good conference networking app is the difference between an event that attendees rebook and one they skip next year. The best conferences in the world — Web Summit, SaaStr, AWS re:Invent — all invest heavily in attendee matchmaking because they understand that the real value of a conference is the connections made between sessions. For enterprise conferences, tools like Brella, Swapcard, and Grip are the industry standard. For everyone else — user groups, regional conferences, industry mixers, small-to-mid-sized summits — those tools are priced out of reach. Match & Connect gives mid-sized conferences the same attendee swipe-matching experience at a flat $19.99 per event. Attendees fill out a short profile with role and interests, filter by what they are looking for, and exchange LinkedIn profiles on mutual match. The setup takes under 15 minutes and requires no sales conversation — the thing that makes enterprise tools a multi-month commitment for organizers.

Corporate event networking extends beyond conferences into all-hands meetings, cross-department offsites, company retreats, and new-hire orientations. The problem is universal: employees who would benefit from knowing each other rarely cross paths organically. Team offsites are supposed to solve this, but most devolve into department silos eating lunch with their own team. A corporate event networking app gives employees a private way to discover colleagues across departments, filter by role or project interest, and start conversations before the opening session. For HR and People Ops teams planning all-hands or offsite events, this is the single highest-leverage addition to the agenda — for $19.99, it consistently drives more cross-team connections than a full day of team-building activities. The privacy model also works well in corporate settings: nobody sees who swiped right on their profile unless it is mutual, which is critical for psychological safety in workplace contexts.

Every enterprise attendee matchmaking platform — Brella, Swapcard, Grip, b2match, Eventify, Eventee — follows the same pricing playbook: custom enterprise quotes, per-attendee fees, and annual contracts typically starting in the low five figures. For events with 3,000+ attendees and significant sponsorship revenue, those contracts pencil out. For almost everything smaller, they do not. Organizers either pay for enterprise software they cannot fully justify, or skip attendee matchmaking entirely — which is the default for the vast majority of corporate events today. Match & Connect disrupts that pricing model by charging $19.99 per event and delivering the 20% of enterprise features that matter to 80% of events: swipe-matching, mutual-interest contact reveal, filters, organizer metrics, invite-only mode, and custom branding. It is not a full replacement for Brella at a 10,000-person trade show. It is the right choice for the tens of thousands of smaller corporate events that have been priced out of attendee matchmaking for a decade.

Running attendee matchmaking at a corporate event is straightforward with the right tool. Pre-event: create a Fotify event, add Match & Connect, upload your registration CSV as preapproved emails (so only paid or invited attendees can create profiles), customize the feature name to match your event, and create a short URL. 2–3 weeks before: email registered attendees the link and encourage them to build profiles in advance. Day one: announce the feature at the opening keynote, display the QR code on venue signage, and activate the first round of matches. During the event: attendees match continuously between sessions, and in-person introductions happen when they recognize someone from their match list. Post-event: export engagement metrics for your event report, and keep matches active for a week post-event so attendees can follow up on new connections. For the full playbook, see our guide to [how to network at conferences](/blog/how-to-network-at-conferences) and our complete speed networking playbook.

Ask any conference organizer what kills attendee engagement with a conference app and the answer is always the same: the app download. Between 30% and 60% of attendees never download a conference-specific app, and of those who do, most only open it once. The reason is simple — downloading an app for a 2-day event is friction that most attendees are not willing to absorb. Match & Connect sidesteps the problem entirely by running in the mobile browser. Attendees scan a QR code, sign in with Google or email, and build a profile in under 60 seconds. There is no app to download, no updates to install, no account that lingers after the event. For organizers, this translates directly into higher attendee engagement with matchmaking — typical events see 60–75% of registered attendees create a profile, compared to 20–40% for app-based platforms. This is not a minor UX detail; it is the primary reason Match & Connect outperforms enterprise alternatives on real-world engagement metrics for mid-sized corporate events.