Linen Template — Complete Guide

Linen is the fifth ultra-premium template in the Fotify library. Where Atelier draws on letterpress stationery, Cinematic on movie posters, Marigold on 1970s wedding magazines, and Vesper on romantic arched apertures, Linen borrows from modern editorial fashion magazines — warm cream paper, black-and-white photography, hairline ghost buttons, and floating cream cards over full-bleed photos.

This guide covers how Linen looks, the customization knobs unique to it, how to unlock it on your event, and the bespoke treatment it gives each section of your invitation.

For an overview of the standard template library and the picker UI, see How to Customize Your RSVP Invitation.

What makes Linen different

Standard templates control colors, fonts, and effects through CSS variables — they all share the same underlying layout. Linen is different: it replaces entire section layouts with hand-crafted editorial treatments, ships its own typography (Italiana + Cormorant Garamond + Inter), and exposes template-specific customization knobs beyond the standard color and font controls.

Signature design elements

Black-and-white photography — Every photo (cover, story spreads, gallery, location backdrop) runs through a configurable filter. Default is grayscale + slight contrast bump, giving the page a unified editorial mood. Configurable via the customization panel.
Floating cream cards — RSVP renders as a cream paper card centered over a full-bleed B&W backdrop (your cover photo), echoing fashion-editorial spreads where text floats on photography
Hairline ghost buttons — Every CTA (Hero RSVP, Save the Date, Open Registry) is a 1px ink-bordered rectangle with transparent fill. Hover swaps to a warm paper-alt background (never transparent, so the button never disappears).
Italiana display — A tall, thin, high-contrast serif used for every headline. The wedding-magazine signature face.
Cormorant Garamond body — Warm humanist serif with strong italic support for taglines, eyebrows, and host notes
Inter micro-type — Small-caps utility sans-serif for eyebrows, labels, and Save the Date buttons. Three fonts, three roles, zero confusion.
Editorial minimalism — No marquees, no illustrations, no flourishes. The page reads quiet and considered. The cream paper is the background, the photography is the drama, the typography is the voice.
Four warm-cream palettes — Pearl, Sand, Stone, Mocha — each pairs a cream paper with a deep ink. No jewel-tone accents, no bold color blocks.
Couple monogram brand mark — Your names (e.g. "Wei & Jasmine") appear at the bottom in display-size Italiana, doubling as the page's signature/wordmark
Closing band footer — Italic farewell line ("Forever, Together") + monogram + date · location + RSVP button on a slightly deeper cream paper-alt band

When to choose Linen

Linen is built for events where understated elegance and editorial photography take center stage:

Modern weddings — particularly weddings with strong documentary photography, where you want the photos to do most of the storytelling
Black-tie weddings — the cream-and-charcoal palette and hairline detailing read formal without being fussy
Destination weddings — the minimal layout lets the venue photography (beaches, mountains, palaces) speak for itself
Intimate weddings (≤60 guests) — the quiet editorial scale suits gatherings where every guest matters
Vow renewals — the timeless cream and B&W palette ages gracefully
Anniversary parties — particularly milestone anniversaries (25, 30, 50 years) where archival photography deserves the spotlight
Engagement parties and rehearsal dinners — informal but considered
Gallery openings, atelier launches, fashion presentations — anywhere editorial minimalism is the house style
Memorial gatherings — the quiet cream paper and B&W treatment are appropriate for celebrations of life

It's less appropriate for vibrant colorful events (use Marigold for warm 70s bohemian, or Vesper for soft pastels), formal black-tie galas wanting letterpress stationery (use Atelier), or events wanting dramatic film-poster energy (use Cinematic).

Applying Linen to your event

Open the Customize tab of your event dashboard
Scroll past the standard template gallery to the Premium section at the bottom
Click the Linen card
The picker reveals two collapsable panels: Customize template (standard color and font controls) and Linen options · Premium (template-specific knobs — see below)
Set the knobs and save

Switching back to a standard template at any time is non-destructive; your event content stays exactly as you entered it. Linen-specific knobs are stored separately, so if you switch back later your Linen settings remain intact.

Note: Linen is in beta alongside Atelier, Cinematic, Marigold, and Vesper. We're shipping more premium templates in upcoming releases.

Premium entitlement (who can use Linen)

Linen is a premium-tier template and is only saveable on events with paid entitlement:

Paid (credit-cost) events — events using your event credits are entitled automatically
Subscription events with an active subscription — events on your active or grace-period subscription are entitled
Free events — the picker shows Linen locked with an upgrade hint; you can browse it but the server rejects the save with a 403

The lock is enforced both in the picker UI and on the server.

Customization knobs

Linen exposes nine template-specific knobs beyond Fotify's standard color + font controls.

1. Cover headline

Two-line serif headline above the cover photo. Leave blank to use the default "Cherish the Moments". Set something like "An Evening Together" for parties, "A New Chapter" for anniversaries, "Welcome to the Atelier" for openings.

2. Cover subtitle

Small uppercase eyebrow beneath the headline — e.g. "Share Our Joyful Union", "An Evening Among Friends", "Two Hearts, One Story". Reads as the editorial-magazine deck.

3. Cover invitation message

The italic body copy beneath the cover photo. Leave blank to use the default. This is where the host voice lives: "Join us as we embark on a beautiful journey together, filled with love, laughter and unforgettable moments. Your presence will make our special day even more magical."

4. Hero RSVP button label

Text on the hairline RSVP button under the cover photo. Defaults to "RSVP Now". Customize to "Reply", "Respond Here", or your event's voice.

5. Monogram

Up to 32 characters — typically the hosts' first names ("Wei & Jasmine") or initials ("W & J"). Shown as the closing footer brand mark and used as a fallback when no cover photo is set.

6. Closing title

The italic farewell line above the closing footer. Leave blank to use the default ("Forever, Together"). Customize to "Until We Meet Again", "With Love", "See You There".

7. Footer RSVP button label

Text on the hairline RSVP button in the closing footer. Defaults to "RSVP". Independent of the hero button so you can vary the tone (e.g. "RSVP Now" on hero, "Reply Today" on footer).

8. Color palette

Cream paper + deep ink. Four palettes:

Pearl & Charcoal (default) — cool cream + true charcoal; the editorial signature look
Sand & Espresso — warmer sand + warm charcoal; beachy and saturated
Stone & Slate — cooler ivory + slate; almost grey, very modern
Mocha & Cocoa — warm beige + cocoa; cosy and autumnal

9. Photo treatment

Applies the same filter to every photo on the page (cover, story spreads, gallery, location backdrop). Four options:

Black & White (default) — grayscale + slight contrast bump; the signature editorial look
Sepia — warm sepia tone with slight desaturation
Faded (soft B&W) — partial grayscale with a brightness lift; cinematic and dreamy
Natural (no filter) — leaves colors untouched

10. Floating RSVP card on photo background

When enabled (and a cover photo is set), the RSVP section renders as a cream card floating over a full-bleed B&W backdrop. The signature Linen treatment. Disable for a flat hairline-bordered card on the page paper.

How each section is treated

Cover

The Linen cover replaces the standard header wholesale. It stacks:

Headline (Italiana, large)
Eyebrow (Inter, small caps uppercase)
Cover photo (centered, max 360px wide, 3:4 aspect ratio, B&W filter applied)
Date (Italiana, all caps)
Location (italic Cormorant)
Invitation body (italic Cormorant)
RSVP hairline button (ghost, ink border)

The photo runs through the configurable photoTreatment filter — by default grayscale, giving the cover an unmistakable editorial-magazine feel. If no cover photo is set, the slot falls back to the monogram in large Italiana.

Story

Each milestone becomes a two-column spread — a B&W 3:4 portrait photo on one side and a cream column with chapter eyebrow, italic date, Italiana title, and italic Cormorant body on the other. Spreads alternate left/right placement for visual rhythm. All milestones render identically (no "first item special" treatment) so the list reads consistent.

Countdown

Flat horizontal row of numbers separated by hairline rules. Each unit gets a large Italiana value and a small Inter uppercase label below. No tile backgrounds, no chrome — just the editorial number row on cream paper.

RSVP

The signature Linen treatment. When Floating cards is enabled (default) and a cover photo is set, the RSVP form renders as a cream paper card centered over a full-bleed B&W backdrop. The cover photo doubles as the section background, giving the form a fashion-editorial mood.

When disabled or no cover photo is available, the RSVP renders as a flat hairline-bordered cream card on the section paper. The form fields are styled with Inter small-caps labels, ink-bordered inputs, an Italiana-numeric counter for "additional guests," and a solid-ink hairline submit button.

Gallery (Carousel)

A wide hero image (16:9) leads the gallery, followed by a 3-up grid of additional photos (4:5 aspect ratio). Every image inherits the photoTreatment filter so the gallery reads as a single editorial set. Each photo gets a small Inter caption with a zero-padded number ("01", "02", "03").

Location

A map + cream card plate. The map renders inside a hairline-bordered frame beside a cream card with "VENUE" Inter eyebrow, an Italiana-style address, and the directions in italic Cormorant. When no map data is available, the card spans full-width and centers (so you never get a half-empty row).

Save the Date (Calendar)

Three hairline ghost buttons (Google / Apple / Outlook) in a horizontal row. Each is the standard Linen hairline rectangle that fills with paper-alt on hover.

Itinerary

A minimal vertical schedule with hairline rules between entries. Each row is a 110px time gutter (Italiana display) + body column (Italiana title, italic Cormorant location, Cormorant body for notes). Groups by date, with day headers in small-caps Inter above each group. Every entry renders identically.

Gifts

Three flat cream cards (Registries / Monetary / Charity), each hairline-bordered with rows separated by horizontal rules. Hairline ghost buttons handle "Open" and "Copy" actions. The italic intro line ("Your presence is the only present we ask for") sits above the cards in italic Cormorant.

Event Details

A 2-column grid of hairline-bordered cards — dress code, accommodation, transportation each get their own card with an Inter eyebrow + Italiana title + Cormorant body. FAQs span full-width with each question separated by a hairline rule. Every block has identical visual weight.

Message

The host's invitation copy renders with "A Note from the Hosts" Inter small-caps eyebrow and an Italiana drop-cap on the first long paragraph (≥80 chars starting with a letter). Body in Cormorant Garamond justified, with strong italic support for emphasis.

Closing footer

The closing band is a centered stack on a slightly deeper paper-alt background:

Closing title (italic Cormorant, editable knob) — defaults to "Forever, Together"
Hairline divider (60px, centered)
Monogram (Italiana display-size) — the couple's brand mark
Date · Location row (Italiana caps with hairline · separator)
Hairline ghost RSVP button (editable label)

Sections that inherit (don't get a bespoke layout)

Some sections still render through the default kit and inherit Linen's polish layer:

Photo Upload (Capture the Moment) — Italiana title, italic Cormorant body, hairline-outline circle icon, hairline ghost CTA, zero-radius card
QR Code — hairline-bordered paper plate around the QR
Table Assignment — hairline ghost search/CTA button
Custom sections — Italiana headings, Cormorant body, hairline rules
Registration page (for guests who join via public RSVP code) — Inter small-caps labels, paper-bg square counter buttons with ink icons, Italiana digits in the guest counter

The polish layer makes them feel on-template without requiring a full layout rewrite.

Beta status

Linen is shipping in beta alongside Atelier, Cinematic, Marigold, and Vesper. What that means:

Stable for production use — we've tested it across all 10 bespoke sections and the inherited ones
Likely to evolve — we may refine the photoTreatment filter options, add more palettes, and tune the floating-card placement based on usage data
More premium templates coming — additional editorial and themed templates are in the pipeline

If you spot something that should be polished, send feedback through the dashboard's help widget.

Frequently Asked Questions

Q: Can I use Linen for a non-wedding event? A: Yes — set the Cover Headline to your event ("An Evening Together", "Welcome to the Atelier") and the eyebrow to your subtitle. Linen's quiet editorial mood suits openings, gallery launches, milestone celebrations, and intimate gatherings of any kind. The Photo Treatment knob lets you keep B&W for formal events or switch to Natural for colorful parties.

Q: My photos are already in color — will B&W ruin them? A: Linen's filter is non-destructive; it's applied as a CSS filter at render time, not baked into your uploads. Switch the Photo Treatment knob to Natural (no filter) at any time to see your photos in full color. You can also experiment with Sepia or Faded for a softer take.

Q: Can I have B&W for some sections and color for others? A: Not currently. The Photo Treatment knob applies globally for visual consistency — the editorial signature relies on a unified treatment. If you need section-specific photo treatments, send us feedback and we'll consider it for a future release.

Q: Does the floating-card-on-photo work without a cover photo? A: No — when there's no cover photo, the RSVP section falls back to a flat hairline-bordered cream card on the page paper. The signature "form floating on B&W backdrop" treatment requires a cover photo to use as the backdrop. We recommend uploading a wide candid photo of the couple / hosts / venue for the best Linen look.

Q: Can I customize the RSVP button text? A: Yes — set the "Hero RSVP button label" and "Footer RSVP button label" knobs. They're independent so you can vary the tone (e.g. "RSVP Now" on the cover, "Reply Today" in the footer). Both default to standard RSVP language if left blank.

Q: Does Linen support all the standard event features? A: Yes — Linen is a full-featured premium template covering Story, Countdown, RSVP, Carousel, Location, Calendar, Itinerary, Gifts, Event Details, and Message. Inherited sections (Photo Upload, QR Code, Table Assignment) work through the polish layer. The only standard feature Linen doesn't support is parallax (the minimal aesthetic favours static photography over kinetic effects).

Q: How does Linen compare to Vesper? A: Both are quiet and elegant, but they target different moods. Vesper is romantic — soft pastels, italic Cormorant, arched apertures, polaroid scrapbook. Linen is modern — cream paper, B&W photography, hairline ghost buttons, editorial minimalism. Vesper feels like a love letter; Linen feels like a fashion magazine spread.

Q: Will the cream paper read well on dark-mode browsers? A: Linen uses a cream paper background as the canonical look. Your guests' browser dark-mode preferences don't affect how the invitation renders — the cream paper is the design. The text remains highly legible (deep charcoal/espresso on warm cream is one of the most readable combinations in print and on screen).

Q: Can I use custom RSVP form fields with Linen? A: Yes. Any custom fields you've added (file uploads, dietary restrictions, song requests, etc.) inherit Linen's hairline-bordered input treatment and small-caps Inter labels automatically through the polish layer.

Next steps

See How to Customize Your RSVP Invitation for the picker UI and how to enable premium templates on your event
Browse the other premium templates: Atelier for letterpress formality, Cinematic for film-poster drama, Marigold for 1970s bohemian warmth, or Vesper for romantic arched aperture
Compare premium template pricing on the pricing page
Read more about Fotify's wedding-photo-sharing app if you're planning a wedding

Need help? Get in touch through the in-dashboard help widget.