7 min readintermediateLast updated: Oct 25, 2026

Plum Template โ€” Complete Guide

Plum is an airy, modern wedding page with a lot of white space. Your cover photo fills the screen with your names set huge across its foot in a tall, narrow serif. Every section opens with a tiny line drawing โ€” rings, an envelope, an hourglass, a camera โ€” over its title, and your story floats beside the text as tilted polaroids with handwritten captions.

Plum is one of Fotify's simpler designs: its look comes from one accent colour you choose โ€” any colour at all โ€” on white, blush or stone paper.

This guide covers how Plum looks, the options unique to it, how to apply it to your event, and how it lays out each section of your invitation.

Plum is available on every plan, Free included.

For an overview of the template gallery and the picker, see How to Customize Your RSVP Invitation.

What makes Plum different

Standard templates change colours and fonts over the same shared layout. Plum replaces the layout itself: its own cover and closing, its own section heads, and its own treatment of the message, countdown, gallery, story, day, gifts and reply.

Signature design elements

  • A full-bleed cover โ€” your cover photo across the whole screen, your names huge in Oranienbaum, a tall and narrow serif, and a small line with the date, the time and the place above them
  • A line drawing over every title โ€” one fine, single-weight drawing per section: rings, an envelope, an hourglass, a camera, two hands, a map pin, a clock, a gift, a hanger, a calendar and a pen
  • One accent โ€” pick it from the suggested colours or from the colour picker. Plum uses it for the drawings, the handwritten captions, the hearts along the day and the buttons, and a deeper shade of it for your names and the titles
  • Floating polaroids โ€” the photos of your story sit in the margins as tilted white polaroids, the date handwritten on each, while the text stays in one centred column
  • A day of hearts โ€” your itinerary runs down a fine centre line with a small heart at every moment and the times set large
  • A lot of air โ€” generous white space, a quiet sans-serif for reading (Instrument Sans) and a light handwriting (Mynerve) for the captions
  • Always readable โ€” whatever colour you pick, even a pale yellow or a near-black, the text and the buttons are adjusted until they read clearly

When to choose Plum

Plum suits celebrations that want to feel light, modern and personal:

  • Weddings โ€” your photo on the cover, your story as polaroids, the day hour by hour and the reply form beside your photo
  • Engagements and elopements โ€” a quiet page with plenty of room for a few good photos
  • Vow renewals and anniversary parties โ€” the story of your years together, milestone by milestone
  • Elegant parties and dinners โ€” a calm page in your own colour, without wedding ornament if you rewrite the cover line

Whatever the occasion, the photos your guests take matter as much as the invitation. Guests can scan the event QR code and add their photos to the shared gallery. See how Fotify works for weddings.

For a page tied together by one line in your colour, try Thread. For a page of washi paper with one brushed ink mark, try Wabi.

Applying Plum to your event

  1. Open your event, click Invitation in the sidebar, then the Invitation tab
  2. In Design Template, click Change template if the gallery is collapsed, and find Plum under Designs (it is listed under the Wedding filter, and under Party and Minimal too)
  3. Optional: press Try it on to see Plum with your own invitation details in the live preview โ€” nothing is saved until you press Use this design
  4. Or click the Plum card to apply it straight away
  5. Open Plum options below the gallery to pick your accent and the other options described below. Changes save automatically

Plum works on every plan. On free events a small "Made with Fotify" badge appears in the bottom corner of the invitation; any paid plan or an active subscription removes it.

Switching to another template later is non-destructive: your event content stays exactly as you entered it, and your Plum options are kept in case you switch back.

Plum options

Plum has five options of its own. They take the place of the standard colour and font controls, which Plum doesn't use.

1. Accent

The one colour of the page. Pick it two ways:

  • A suggested swatch โ€” Plum (default), Terracotta, Olive, Navy or Rose
  • Pick any color โ€” the last chip opens your device's colour picker, so you can match your flowers or your wedding colours exactly. The colour's code is shown beside the chips

Any colour works. Plum uses your colour for the line drawings, the handwritten captions, the hearts and the buttons, and a deeper shade of the same colour for your names, the titles, the countdown numbers and the times. A light colour is deepened wherever text needs it, so every label stays readable. Without a cover photo, the cover is a deep shade of your colour.

2. Paper

  • White (default) โ€” a clean, bright page
  • Blush โ€” a warm, faintly pink page
  • Stone โ€” a pale, warm grey page

The polaroids and the gallery prints always stay white.

3. Handwritten captions

On by default: the dates on the polaroids, the dates of milestones without a photo and the day headings of your itinerary are written in a light handwriting. Turn it off to set them in the serif instead.

4. Cover line

The small line before the date at the foot of the cover (up to 60 characters). Leave it blank to use the default ("Join us to celebrate"). Try "We're getting married", "We're tying the knot" or "Save the date".

5. Closing line

The big line at the end of the page (up to 80 characters). Leave it blank to use the default ("We can't wait to celebrate with you").

Every piece of text Plum prints on the invitation โ€” the cover line, the I'll be there and Reply now buttons, the section labels and titles, the countdown units, the closing line โ€” can also be rewritten directly on the page: switch the live preview into edit mode and double-click the text. Section titles you have already set in their own settings (story, countdown, gifts, where to stay, getting there, FAQs) are edited in place the same way.

How each section is treated

Cover

Plum's cover replaces the standard header:

  • Your cover photo across the whole screen, keeping the horizontal crop you set, with a soft shade at its foot so the text reads. Without a photo, the cover is a deep shade of your accent with a large, faint drawing of two rings
  • A thin bar across the top โ€” the rings on one side; on the other, links to your first sections (on wide screens) and an I'll be there button that scrolls to the RSVP form. The button only appears when your RSVP section is visible, and never on a save-the-date page
  • The cover line (option 4), a small heart, and the date, the time and the place โ€” the time follows the Show time setting of your invitation's cover, the date and the place follow Show date and Show location, and every guest sees the date you picked, whatever their time zone
  • Your event name, huge, in Oranienbaum. Long names step down a size so they never break mid-word

Section heads

Each section opens centred, with plenty of space around it: the section's line drawing in your accent, a small label, its title in Oranienbaum and, for the story and gifts, your subtitle or gift message.

Message โ€” a note from you

No card, no frame: the envelope drawing, the title, and your message set centred in Oranienbaum at reading size. A long message switches to the reading face and aligns to the start of the line.

Countdown

One quiet line of numbers in Oranienbaum, separated by fine upright rules, each with its unit underneath. It counts down to your event's date and time in the venue's time zone, and shows your completed message once the moment arrives.

Gallery (Carousel)

One photo at a time, large, in a white print with a soft shadow, with the next and previous photos peeking in at the edges. Guests swipe on a phone or use the arrows underneath. A single photo sits alone in the centre.

Story โ€” floating polaroids

The text of each milestone โ€” its title in Oranienbaum and its description โ€” stays in one centred column. When a milestone has a photo, the photo floats in the margin beside it as a tilted white polaroid, on alternate sides, with the milestone's date handwritten on its white strip. A milestone without a photo shows its handwritten date above its title instead. On browsers that support it, the polaroids drift gently into place as you scroll. On a phone each polaroid sits above its text.

Itinerary โ€” the day

Your day runs down a fine centre line with a small heart in your accent at every moment. The moments alternate sides: the time set large in Oranienbaum, the moment underneath, then the place and any note. Each day's heading (only when the day has a date or a label) sits on the line, handwritten. On a phone the line runs down the side of the page. Entry icons are not shown โ€” the hearts are the markers.

Gifts โ€” over a blurred photo

Your gifts sit on a white panel that floats over a soft band of your cover photo, blurred far past recognition and washed pale, edge to edge. Without a cover photo the band is a quiet wash of your accent. Inside the panel, every registry, payment option, charity and wishlist item is its own card, grouped under small labels (with a count) when you offer more than one kind. Payment details sit in an inset box with a Copy button, and long account numbers wrap inside the card. Pay links, scan-to-pay QR codes and wishlist reservations appear as buttons on each card.

Event Details โ€” open columns

The hanger drawing and the section title, then each topic without a box:

  • Dress code โ€” centred: the topic's title, your dress code, its description and your suggested and avoided colours as large round swatches
  • Where to stay โ€” your hotels side by side in up to three open columns, with distance, price range, promo code, notes and a Book button
  • Getting there โ€” each way to arrive in its own column with a line icon for the kind of transport
  • FAQ โ€” the title on one side and the questions on the other on wide screens; each question opens on tap

RSVP โ€” beside your photo

On wide screens the section is split in two: your cover photo tall on one side, and on the other the pen drawing, the title, your RSVP deadline and the reply form on a white card. On a phone the photo becomes a short band above. Without a cover photo the form stands alone. On a save-the-date page the card holds the save-the-date note instead of the form.

Location and Save the Date

These share their structure with Fotify's other picker-coloured designs, dressed in Plum's paper and type:

  • Location โ€” a map card beside an address card with your address, your directions and an Open in Maps button. When a map can't be shown, the map card draws a pin with the venue's coordinates; without coordinates the address card spans the row
  • Save the Date (Calendar) โ€” one centred card with the calendar drawing, the title, the event date and Google, Apple (downloads the calendar file) and Outlook buttons

Closing

On the open page: the rings, your closing line (option 5) in Oranienbaum, the date and place and a Reply now button.

Sections that use the shared layout

These sections keep Fotify's shared layout and are dressed in Plum's style:

  • Photo upload, QR code, Table assignment, Playlist, Sub-events, Special treatments and custom sections

Each sits in the same column as the rest of the page on a white card, with titles in Oranienbaum and buttons in your accent. Photos in custom sections are capped in height so a tall portrait never takes over the page.

Frequently Asked Questions

Q: Where do the photos on the polaroids come from? A: From your story: each milestone's own photo becomes a polaroid beside it. Milestones without a photo show only their text, with the date handwritten above the title.

Q: Why does my cover photo appear behind the gifts and beside the reply form? A: Plum reuses your cover photo there โ€” blurred as a soft background behind the gifts panel, and in full beside the RSVP form. If you remove the cover photo, both places change too: the gifts band becomes a wash of your accent and the form stands alone.

Q: Can I use Plum for something other than a wedding? A: Yes. Rewrite the Cover line and the Closing line, and the section labels and titles in edit mode. The line drawings (rings on the cover and at the close) suit engagements, anniversaries and vow renewals best.

Q: I picked a light colour. Why are my titles darker than the colour I chose? A: Titles, names and numbers use a deeper shade of your colour so they stay readable on the page. The drawings and buttons keep the colour itself wherever it is readable, and are deepened only as far as needed.

Q: I don't like the handwriting. Can I turn it off? A: Yes. Turn off Handwritten captions and the polaroid dates and day headings are set in the serif instead.

Q: Does Plum work in right-to-left languages? A: Yes. In Hebrew and Arabic the layout mirrors: the polaroids tilt and alternate the other way, the day's line runs down the right side on a phone, and the gallery scrolls from the right. The cover photo's crop stays as you set it.

Q: Does the page move? A: Only gently: the cover settles as the page opens, and the polaroids drift into place as you scroll. Guests whose device asks for reduced motion see a still page.

Next steps

Need help? Get in touch through the in-dashboard help widget.

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